The AI Reality Gap
Beyond Change Management:
Listen to the Resistance.
A 103-page manifesto on how to decode what your organization is really protecting.
Another AI pilot just failed. Another expensive tool sits unused. The consultants blame "resistance to change."
But what if they're wrong?
What if your resistance is actually protecting what creates value in your organization?
"Organizations cannot articulate what they protect. They simply protect it. The resistance emerges from distributed knowledge that no single person possesses. It represents collective wisdom that formal decision-making misses."
— From The AI Reality Gap, page 7
This book teaches you how to read what your organization is trying to tell you so you can make better AI decisions.
Get the BookThe 5 problems this book solves
1. "Our pilots succeed but production always fails"
Pilots use volunteers with clean data. Production uses everyone with messy reality. You've been designing for a world that doesn't exist.
2. "We have 5 IT people managing 30 systems already"
You don't have bandwidth for change management or dedicated teams. Find the problems that have no defenders - start there for zero resistance.
3. "Nothing talks to anything and our data is a mess"
You've accumulated 15 systems over 10 years. Integration costs more than the tools. Stop fighting your reality - work with the workflow, not the org chart.
4. "We get one shot at this, maybe two"
Enterprise playbooks demand parallel initiatives you can't afford. Sequential beats parallel at your scale - build momentum through ordered wins.
5. "Everyone uses ChatGPT while our official AI dies"
Your official tools were chosen by committees. Shadow IT was chosen by users. That's free R&D - map it, learn from it, build on it.
What you'll discover inside
The Intelligence Principle
Why resistance protects value. How to read what your organization knows but can't articulate.
The Five Protections
What every organization defends: Competence, Workflows, Resources, Identity, Culture. Why each matters.
The Shadow Vote
Personal ChatGPT thriving while enterprise AI dies? That's intelligence, not rebellion.
Consensus Problems
Changes everyone wants that need no change management. Your momentum builders.
Production Reality
Why pilots lie. How to design for messy data and reluctant users from day one.
The Sequential Truth
How 200-person companies beat 20,000-person enterprises. One win, then the next.
Listen, Map, Design
The only sequence that works. Why every other sequence fails.
Choose your package
| What's Included | Book | Book+Digital |
|---|---|---|
| The Book | ||
| The AI Reality Gap: PDF & EPUB (103 pages) | ✓ | ✓ |
| Instant download after purchase | ✓ | ✓ |
| Implementation Tools (Digital Downloads) | ||
| Resistance Mapping Canvas™ (HTML) | — | ✓ |
| Facilitator's Guide (Built into Canvas) | — | ✓ |
| Practical Application Guide (6-page PDF) | — | ✓ |
| Team Book Discussion Guide (12-page PDF) | — | ✓ |
| 10 Implementation Worksheets (13-page PDF) | — | ✓ |
| $40 | $62 | |
Instant download • Secure checkout
30-day money-back guarantee
Who this is for
You need this if you:
- Lead a 100-500 person company
- Have watched pilots quietly die
- Know your "resistant" employees might be right
- Want AI adoption that actually sticks
Skip this if you:
- Want another book about AI's potential
- Think resistance is just fear of change
- Are happy with 15% adoption rates
- Have unlimited change management resources
Why I wrote this
After 15 years building technology adopted by millions, I kept seeing the same pattern: Smart companies. Good technology. Big failures.
Why? Because they followed enterprise playbooks designed for companies 50x their size. They fought resistance instead of reading it. They designed for perfect worlds instead of messy reality.
Your organization already knows what will work. The resistance is trying to tell you.
This book teaches you how to listen.
— Asher Lewis
Founder, Group Labs
P.S.
Every week you wait is another week of fighting the wrong battles. Another week of your best people quietly giving up on AI. Another week of competitors who figured this out pulling ahead.
Your organization's resistance to AI isn't random. It's protecting something valuable.
What if you could decode it?
That's what this manifesto teaches you.
Instant download • Secure checkout
30-day money-back guarantee
Questions?
Paperback? Email asher@grouplabs.com for options
Speaking? Asher speaks on bridging the gap between brilliant technology and getting people to actually use it, specializing in AI adoption for mid-sized companies.